True North Atlantic Salmon farms adhere to strict environmental policies and codes of practice developed with governments, researchers and the community. Our pristine, freshwater and marine environment is our most valuable asset and we continuously strive to deliver superior quality salmon in the most environmentally responsible manner.

We focus on Five Key Areas and measure our progress annually.

1. Maintain a pristine quality marine environment
  • We raise only genuine Atlantic salmon on our farms. Because they are bred from native stocks, they have the natural characteristics required to flourish in our ocean farms.
  • We follow an Area Management System of crop rotation and fallowing which lets the ocean floor rest between crops. Learn how salmon are farmed.
  • Our ocean sites are carefully located in deep waters with good tidal movement that provide a clean, healthy and natural environment for our fish and for other species that live in the area.
  • We stock our farms at low-to-average densities. Our salmon only occupy less than 2 percent of the volume of the ocean pens allowing them to swim freely in their natural environment.
  • Our sites undergo annual sampling and chemical analysis of the ocean floor.
  • We monitor the health of our fish, the ocean floor, their pens and their environment with underwater cameras and regular inspections by divers.
  • We raise our fish naturally. Our fish grow in a natural cycle with no growth hormones. It takes up to two years for our ocean-raised salmon to grow from young smolts to a 10-pound market-ready fish.
2. Improve feed utilization and sourcing practices
  • We are committed to continually improving our feed and reducing our reliance on wild fish ingredients.
  • While the health and welfare of our fish requires that we include high quality fish meal and fish oils in their diet, we have been able to reduce our reliance on marine protein sources by 50% since 2003. Our current supplies of fishmeal and fish oil are derived from the byproducts of fish that is harvested for human consumption and from an industrial fishery that is managed on the basis of sustainability and conservation. Recent research findings have shown that more fish protein is gained by farming salmon than is now used to produce the fish feed.
  • We optimize efficiency by using cameras and underwater monitoring systems to control feeding. These systems ensure that fish are well fed while at the same time minimizing waste and avoiding accumulation of organic materials on the ocean floor under the farm.
3. Reduce our carbon footprint
  • Our closeness to markets has definite advantages for the environment. Local food doesn't have to travel far, thus reducing carbon dioxide emissions and packing materials.
  • Our integrated business model leaves a much smaller carbon footprint than many competing food production systems.
  • Where possible, we source local raw materials and we serve local and regional markets that are within one or two shipping days.
  • Our salmon is the greener choice when it comes to food miles - the distance food travels from the location where it's produced to the location where it's consumed. True North salmon is thousands of miles closer and far more energy efficient than salmon that travels from Norway, Chile, Scotland or the Faroe Islands by air. Air transport is estimated to be at least six times less efficient, in terms of energy use and emissions, than truck transport.
  • We move our products using fuel-efficient trucks with a two-way transport system to avoid empty loads, and we reduce the speed on all of our vessels to conserve fuel.
4. Improve water utilization
  • We have invested in sophisticated water recycling and filtering systems at our freshwater hatcheries. These recirculation facilities use one-tenth of the water that is used by conventional flow-through operations.
  • We have created a state-of-the-art cold chain management system that allows for a drastic reduction of ice use within our company. We strictly control the temperature of the harvest-to-delivery process so that fish are kept just above freezing from processing to delivery. This means that our Atlantic salmon stays fresh longer while we are able to reduce our reliance on shipping fish in ice-loaded boxes and our overall water consumption.
5. Reduce packaging and eliminate waste
  • We are actively reducing waste in every aspect of our operations, from freshwater through to processing, and in our offices.
  • We use as many large one-ton feedbags on our saltwater sites as possible to minimize reliance on smaller plastic bags.
  • We recycle the feedbags, old nets and old rope, as well as used plastic.
  • We're investing in a new-generation shipping box that will be made of 100 percent recyclable cardboard material and come in a new 100 percent recyclable plastic tray pack.
  • We are introducing company-wide policies to eliminate unnecessary waste, such as Styrofoam, in our lunchrooms and unnecessary printing, as well as the separation of all garbage into recyclable/non-recyclable refuse.