True North Salmon markets the following excellent brands.

The True North is our umbrella brand and the name of our operating company. Found in wholesale, retail and foodservice channels in Canada and the U.S. , it stands for all that we are, from our work in coastal communities, to our environmental commitment, our investment in people and technology and our supreme commitment to freshness and quality.

 
Heritage, our retail brand presents innovative solutions that respond to today's time-pressed, higher income premium salmon consumer. It delivers freshness, convenience and nutrition in innovative consumer relevant forms. You'll see this brand in retail locations in Canada and the U.S.

 
Allavoix is our premium Smoked and Specialty products brand, enjoyed by consumers everywhere.

 
The Jail Island brand brings tradition and exceptional quality to select consumers.

 
Rest assured, you'll receive the highest quality Atlantic Salmon we produce with all of these brands.